Who Are The Ad Wizards Who Came Up With THAT One?

This ad doesn't seriously offend me or anything, but it just strikes me as yet one more example of how little most ad writers think abou...

The folks at Ronzoni have come up with a new 90-second instant pasta, and they want you to buy it. So they've cobbled together a commer...

I'm thinking back to my Marketing 101 class in college -- there were the 4 P's, brand positioning demographics, target markets, etc,...

This commercial is a little old, and local. Neither is an excuse. Quick Ad Quiz 1. What is she referring to with "Isn't this a lit...

Here at the Ad Wizards, we think most of the commercials we see on television could be a lot better . But then there's the work of one ...

During this year's Olympics, the ads were actually surprisingly palatable... for the most part. Then there was this one. Many people ha...

Before we get into this, I just want to say that I have nothing but respect for firefighters. It's one of the toughest, most dangerous ...

Even in the world of advertising, where maybe one joke in a thousand is actually funny, sometimes you run across a truly epic failure of com...

Remember Overstock.com? One of like five companies that survived the dot-com bust of the early 2000s? Sells surplus stuff? Well, if you h...

You've probably seen other ads in this series, wherein the brooms and mops try to win the women back (only women do housework, by the wa...