Saturday, November 29, 2008

Cars > Ponies

Maybe I'm just a cynic, but... well, okay, I'm a cynic. But television starts to give me a really queasy feeling in my stomach around the holidays. I mean more than usual. One yearly offender is the ads run by that purveyor of expensive automobiles, always an easy sell in a slow economic climate, Lexus.



Yeah! Fuck you, pony!

So, if I get this right, Lexus is claiming that getting a car is more exciting/meaningful to an adult woman than getting a pony is to a seven-year-old (or whatever) girl. I call bullshit. Did you not see how jealous Annemarie was? You can't buy that kind of reaction.

I almost feel like Lexus runs these ads every year just to piss me off. Are there really more than a few hundred people in the entire world who actually make purchases like this? Especially in the current economic situation? Why, what could be more perfect than a $40,000 car, just for me! You saw the big bow, right? We'd better run right out and get one. Very financially sound.

3 comments:

  1. Another sound financial option, as Lexus points out at the end of this commercial, is LEASING the car. Throwing $400 away every month? Why didn't I think of that!

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  2. I always enjoyed the SNL take on these commercials, where a company called Flenderson's Oversized Bows was making the case that the massive bow was what truly made the gift special.

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  3. Did you not see how jealous Annemarie was? You can't buy that kind of reaction. -Absolute gold. I could not agree more.
    Unfortunately, the commercials themselves are based on such poor premises. I think they are designed to piss us off.

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